LONDONERS
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LONDON WILDLIFE TRUST

London Wildlife Trust needed a bold
brand campaign to get people talking.

Our answer was simple – to remind people
that animals are Londoners too. 

By referencing our shared behaviours, we held
up a mirror to the hectic pace of modern life.

It’s our hope the campaign will encourage
people to slow down and engage with nature,
just like our fellow Londoners do everyday.

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